SaaS Churn Rate: How to Calculate and Reduce It in 2026

SaaS churn rate analytics dashboard showing customer and revenue churn trends

A single percentage point of monthly churn can swing a SaaS company’s valuation by millions once it compounds over 12 months. Recurly’s subscription benchmark data puts overall churn across its network of subscription businesses at 3.60% as of mid-2026, while SaaS Capital’s annual survey of more than 1,000 private B2B SaaS companies shows median net […]